How to Elevate Survey Engagement with Fun Survey Tools
When was the last time you finished taking a survey and said, “Wow, that was fun!” Realistically, probably never - and that’s okay! The majority of surveys aren’t designed to be “fun” in the traditional sense. They’re used to collect information, deliver feedback, and provide actionable insight to the survey maker.
But what if surveys were actually…fun? It’s not that crazy of a thought - after all, that’s exactly what Tallymade is doing!
A little fun can go a long way. From increasing engagement, decreasing drop-off rates, and promoting re-engagement in future surveys, there’s a lot to love about fun. Here’s how you can elevate survey engagement with fun survey tools and features.
Why fun survey elements matter
It’s easy to dismiss fun as an essential element for a survey, but you’d be missing out on a lot of the benefits that a little fun can have on your audience.
Fun elements transform the mundane survey into an engaging experience. It can lead to more genuine and thoughtful responses by setting a light-hearted atmosphere where respondents can be more honest and thoughtful. These elements can be anything from sliders with graphics or emojis, to creative question formats that spark curiosity.
The key lies in breaking the traditional mold and strategically infusing your survey with elements that surprise, delight, and encourage participants to genuinely invest their time and thoughts.
What are some examples of fun survey elements? We thought you’d never ask!
Explore fun survey formats
Say goodbye to the endless checkbox grids - fun surveys are in. Think image-based questions that participants choose their favorite vacation spot or rank options by dragging and dropping. Incorporate scenarios and stories that resonate with participants and make them feel like participants in a captivating narrative rather than a passive response.
For example, if you want community insight into what upgrades they want made in a nearby park, why not give them a visual map of the park and ask them to design it themselves? Respondents can take different elements like trees, water features, park benches, and drag and drop them to locations in the park where they’d like to see them.
Context is important. A visual park survey wouldn’t make sense for an employee survey, but a toggle bar with crafty and fun options at either end would! That’s where Tallymade can help you decide what makes sense for the scenario you have in mind.
Other fun survey formats include:
Quizzes
Puzzles
Interactive games
Display results once complete
Earn points
Use images and visuals
Fun formats aren’t the only way to delight respondents - how you ask questions also play a critical role in engagement.
Craft engaging survey questions
It’s easy to lose someone’s attention when every question is yes or no, a checkbox, or a rating from 1-10. That’s why inserting a little fun into your questions can help keep engagement high while also gathering valuable insights.
Instead of asking generic questions, use open-ended questions that encourage participants to share stories and insights. Explore hypothetical questions that trigger the imagination and encourage participation. Use “would you rather” type questions with creative visuals and let your audience choose between the two. These approaches not only make the survey enjoyable but also yields deeper, more meaningful insights.
The important thing is that the questions all accomplish your goal of the survey and provide you with the data you need. For example, if you are a coffee shop and want to know what fall items to incorporate into the menu, start by asking people to rank their ideal fall day - like we did with this survey!
The impact of visuals and design
The importance of incorporating visuals and focusing on design in your survey cannot be understated. If you want people to invest their time in your survey, then you need to capture their attention! Humans are visual beings, and a row of boxes to check against a blank screen isn’t going to cut it.
Use playful colors, vibrant images, and eye-catching fonts that align with your survey’s theme. Visuals can even convey information - like infographics, charts, and diagrams. Consistent design can create a cohesive survey experience and not only make your survey look good, but can make it more engaging and memorable.
Make surveys fun again with Tallymade
In the world of surveys, engagement isn’t just a “nice to have” - it’s a necessity. Especially with the amount of digital communications we receive today; if your digital survey doesn’t stand out, then it’s going to get lost in the inbox.
By infusing fun elements, exploring creative formats, crafting engaging questions, and embracing visuals, you’re not just collecting data; you’re creating an experience.
That’s why Tallymade is focused on making an array of interactive survey tools, fun designs, and custom branding because we want to capture participants attention and gather useful insight that matters. From creative question formats to engaging visuals, Tallymade empowers you to craft surveys that people genuinely enjoy participating in.
Don’t take our word for it - check out some of the feedback we’ve received here!
Ready to get started? Let’s make surveys fun again!